Guest blog feature of the month: Nick Williams
Do you have a sense that you were born for something greater?
I have always loved the idea that you were born with a calling etched upon your heart, and that you arrived here encoded and pre-programmed rather than being born as a blank slate.
You were born with an inexplicable inner knowing of the things you are here to do, and who you have come here to be. You know you naturally gravitate to preferred activities and sharing particular talents. You know there are things that just naturally inspire you and you never tire of understanding more deeply.
But you probably didn’t get told this, so this belief wasn’t validated. You probably learned to stop trusting yourself.
I wrote my first book The Work We Were Born To Do to help activate this sense of calling in as many people as I could, to validate their soul promise.

I focused on the work you were born to do, and as I have aged, I have come to understand that as Carl Jung said, “The privilege of a lifetime is to become who you truly are.”
The most important part of the equation is to remember and allow out more of who you naturally are and always have been. Yes, you may well need to peel back the layers of programming and conditioning you have inherited, but the real you is still there.
And then there is some work or works that become the ideal vehicle for you to become and express more of who you are
For example, in a recent conversation with a client who was an elite athlete and Olympian, and is now a founder, leader and entrepreneur of an adtech business, he laughed and said, “Neither sport or adtech are my souls calling. But they have both been the right vehicles at the right time for me to realise more of who I am to realise more of my own potential.”
Some people spend their lives trying to figure out what their soul’s calling is, when really their invitation is to become more of who they naturally are, and then figure of the best vehicle for the expression of who they are.
Something I have come to see is that although you are born with a calling etched upon your heart, maybe your calling doesn’t become activated until later in your life when you have accumulated experience and capability.
Like a seed that takes a long time to incubate, maybe you don’t get to fully live out your soul’s calling until you are in your 40’s, 50’s or 60’s.
To finish, here are the three ways to navigate your soul’s calling. Remind yourself, part of you already knows, this is about remembering and acknowledging:
1. What inspires you most? What uplifts you and causes you to feel expansive?
2. What is it that you most resist and keep talking yourself out of? What would you love to do and you yourself you could never do?
3. In your shadow life. Your calling doesn’t go away, it just remains dormant, waiting to become fully activated. You already been drawn to your maybe as a hobby, or you support someone else’s calling, and their talent and gifts, but you don’t really believe in your own. You have a life parallel to the life you know you are here to live, but never quite show up fully.
Living your soul’s calling is not selfish, it can be a gift to yourself and so many people.
Many live off the bounty of your soul’s calling.
Please don’t rob us.
Nick Williams has been a fan and user of incognito for years. He is also the author of nineteen books including the best-selling The Work We Were Born To Do and has been invited to give talks and speak in the media around the world. He now acts as guide and trusted advisor to men and women whose leadership is their soul’s calling as well as their position. www.iamnickwilliams.com.
Comments (5)
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This is an wonderful message. Motivational and inspiring.
Please take a closer look at the number of typographical or grammatical errors that are distracting.